Most advertising is temporary. It exists for a moment, then disappears. Does it exist?
In other words, advertising is not indexed or fixed in place, it lacks permanence and persistence, therefore its existence is that moment in time where it targets you.?
You are what you eat; aka, GIGO – garbage in, garbage out.
The implications are profound for at least 2 reasons:
- In the near future, anyone can make an AI and many will; most will have an agenda or a skewed view of “good” data.
- Few, if any, will know what data was eaten; the black box just gives you an “authoritative” answer.
With apologies to Forrest Gump, “stupid is what stupid eats.” And the data is the artificial ingredient.
The Best Zoo in NYC
Officially, there are 6 Zoos and Aquariums in New York City though I think there are 7:
The Bronx Zoo, New York City’s main zoo is in the Bronx, and houses over 4,000 animals representing more than 650 species.
Central Park Zoo, in Manhattan, New York
The Queens Zoo, located in Flushing Meadows Corona Park, Queens, New York
The Prospect Park Zoo is located in Prospect Park, Brooklyn, New York
The New York Aquarium located in Coney Island, Brooklyn, New York
The Staten Isla...
Every business has an architecture. This enterprise architecture includes facilities, merchandise and manufacturing equipment, Management and HR, IT services, and point of sale systems that define the store value, capabilities and operations.
Understanding and managing the architecture function will enable new opportunities and provide advantages because you know what you have and what it can do.
Welcome to the Big Apple, home to 8.6 million people in 5 boroughs, each borough larger than most American cities. Even the smallest — Staten Island at 479,458 people — is bigger than Kansas City #35 or Miami #44 while Brooklyn at 2,648,771 would be the 4th largest city in the USA (data).
Roughly half of the NYC population speaks a language other than English at home. With over 800 languages spoken by a significant portion of the population, New York City is the most linguisti...
Rather than chasing the unicorn, established business should reassess their value creation and capabilities using Business Architecture and other techniques. Failure to leverage “moat” advantages like brand, pricing, distribution, and logistics will undermine other improvements in customer interactions and experience.
Key Performance Indicators (KPI) are a way to provide real-time measurement of performance in fulling strategic goals and objectives. They are a perfect starting point for any discussion about digital transformation because they cut to the heart of the strategic initiative and they provide a way to dynamically monitor the effectiveness of the strategy.
Brands and technology are at a new inflection point as conversational computing emerges as the new consumer interface and technology platform.
It’s kind of easy to imagine your company digitally transformed, modern and hip for the new generation of customers, easily accessible using the latest smart technology, able to crush the competition with agile new initiatives.
Shortly after this imagination exercise, reality sets in: how do we get everyone on the same page, moving in the same direction? What do we have in place and what is missing? Are we breaking anything, are we breaking enough?
Digital Transformation is like the 6 blind men touching the elephant: everyone feels something different. This is not a big problem for a start-up where everyone is making it up as they go, but it’s life threatening in a legacy business trying to transform.
Each person in the leadership team has a transformation strategy to future-proof their part of the enterprise against new digital entrants; we will not get “ubered”, not on our watch.